WORK HIGHLIGHTS //
Yussef Dayes / Jalen Ngonda / Emma-Jean Thackray / Kokoroko / GentleForces : ‘Listen Loud’ Launch / GentleForces – H&M Move / FKA twigs – ‘Join The Chorus’ / Meeting Rivers + Raf Saperra / Popeye Collective - film / Dr Martens / Jameson + Dickies / Gilles Peterson + Lockdown FM / Worldwide FM and Aesop projects and Make Art Work / Worldwide FM Pauses / Resident Advisor ‘Pioneer Series’ / Duppy White + Kano / Casio with Laura Mvula / Amnesty International + Sofar Sounds / Mercury Music Prize + Skepta / Havana Club with Gilles Peterson / Wray & Nephew presents Jamaica Rum Tings / Boxfresh 25th Anniversary / Future Bubblers
YUSSEF DAYES // Media training to support campaign for Black Classical Music. Yussef Dayes received a BRIT nomination for Best New Artist and won the Ivor Novello Award for Best Album.
JALEN NGONDA // Media training following the release of acclaimed debut album, Come Around and Love Me and the European and World tours.
EMMA-JEAN THACKRAY // Media training to support launch campaign for Weirdo. The album was shortlisted for a Mercury Music prize.
KOKOROKO // Media training to support launch campaign for Could We Be More and provide clear comms for the band.
FKA TWIGS - 'JOIN THE CHORUS' // Partnership campaign with NO MORE Foundation and The Commonwealth to launch ‘Join The Chorus’ at the UN General Assembly. A global call to action to raise awareness of the rise in domestic violence.
H&M MOVE // Global campaign for a fresh new brand within H&M which reframed sports as movement. The campaign starred Jane Fonda and JaQuel Knight and was launched across 70 markets.
LISTEN LOUD // Curation of GentleForces's Practice Week launch event: ‘Listen Loud’. Line-up included Ruby Savage, Shy One, MarshMeLLo and artist, KMRU.
Raf Saperra and MEETING RIVERS // In conversation at Ladbroke Hall, supported with a very intimate live performance.
POPEYE COLLECTIVE // Co-founded platform which creates conversations as a catalyst to support culture inspired by plant-based eating systems.
DR MARTENS - 10 YEARS OF JADON // Part of wider production campaign team.
JAMESON x DICKIES // A global wide campaign to support Jameson Irish Whiskey's biggest ever cultural collaboration with Dickies. The campaign ran across 26 markets.
AESOP X RADIOMATIQUE MIXTAPES // Full curation of a 3-year global wide partnership to define the brand’s cultural positioning within the luxury sector via the connection between scent and sound.
MAKE ART WORK // Marketing campaign to support creatives and musicians directly hit by the pandemic as well as help sustain cultural frameworks within the industry.
WORLDWIDE FM - LOCKDOWN FM // Comms campaign to launch Lockdown FM – a coffee table, cultural documentation of the first year in lockdown, complied by Gilles Peterson.
WORLDWIDE FM - PANDEMIC PAUSE // On-going comms campaign to support the station and announce the temporary pausing of Worldwide FM.
RESIDENT ADVISOR 'PIONEER SERIES' // Cultural campaign to support Producer Pioneers - a collaboration with Resident Advisor and Classical Album Sundays to celebrate significant music producers.
THE DUPPY SHARE WHITE RUM // Launch campaign to announce 'A Duppy Place' a short film directed by Aneil Karia to celebrate the partnership between Kano and Duppy White Rum.
CASIO - ACTION IN MUSIC // Cultural campaign led by Casio, Laura Mvula and Classical FM which reinforced the critical importance of music education within the UK curriculum.
AMNESTY INTERNATIONAL AND SOFAR SOUNDS // Collaboration between Amnesty International and Sofar Sounds to drive a global call-to-action in support of refugees. Over 300 live music shows took place over a day and across 60 countries.
MERCURY MUSIC PRIZE x SKEPTA // Management of live announcement of Skepta as winner of the Mercury Music prize, supported with a wider comms campaign.
HAVANA CLUB LAUNCHES HAVANA CULTURA WITH GILLES PETERSON // One of the longest running brand x music collaborations, led by Gilles Peterson to re brand and celebrate the cultural fabric of Cuba, in particular Havana.
JAMAICA RUM TINGS // Launch of a brand new platform to celebrate the brand’s roots via Jamaica Independence Day, and artists and sound systems who honoured this legacy.
BOXFRESH // A year-long, high profile and multi-channel cultural campaign to mark the brand’s 25th anniversary, inspired by the brand’s original roots in Camden market.
FUTURE BUBBLERS // Advisory Board and Mentor for UK’s longest running artist development + talent discovery programme. Alumni include Yazmin Lacey and Lynda Dawn.